Who pays and why
Parents of children aged 6 to 13 pay. The founders describe the purpose as redirecting children's screen time from consuming things to creating things, and the camps are built around that promise: little lecturing, team projects, and a final showcase where each child presents a film, animation or game. Camps are sold in two- and three-day blocks rather than full weeks, at a reported $150 and $230, with discounts for booking both blocks in one week and for siblings. The short block lowers the price of a first try for a parent, and the finished project gives the parent something concrete to see. The topics follow what children already care about, such as video platforms and popular building and game-making software, and the founders say new themes are chosen from feedback by earlier campers.
- How it reaches customers
- What is defensible
- Where AI can help a newcomer
- How to start smaller this month